🇨🇭 Made in Switzerland, Forever: MILOO Celebrates the National Day
On this National Day, we pay tribute to our country and to what it represents: a tradition of excellence, a spirit of innovation, and a deep commitment to quality.
Since 1291, Switzerland has been built on these principles. 735 years later, that spirit continues to inspire us every day.
As the leading electric bike brand in Switzerland, MILOO carries these values forward, with the conviction that the mobility of tomorrow is built here — with standards and pride.
🏔️ At MILOO, we were born here
We assemble our Beasts in Switzerland, with the same conviction since day one: urban mobility must be simple, reliable, and fun.
As the leading electric bike brand in Switzerland, MILOO designs and manufactures each of its models with the same commitment: Made in Switzerland, built to last. No offshored production, no shortcuts. Just Swiss know-how passed on through every frame, every battery, every assembly.
Whether it's an urban E-Bike, an S-Pedelec for your commute, or an electric mountain bike, every Beast carries the Swiss signature: precision, standards, longevity.
🇨🇭 That's also what Switzerland is
A country that speaks softly but delivers with precision. That takes the time to do things right. That values innovation as much as reliability. And that knows how to redefine the standards when the moment calls for it.
That's exactly what we try to embody every day.
Comfort
Because riding every day should never mean compromise. You deserve the best.
Safety
Because heading to work or dropping off the kids can't be done halfway. That's non-negotiable.
Reliability
Because a Beast is like a good friend: always there, every day, without ever letting you down.
📍 MILOO, a Swiss brand present all over Switzerland
Our Swiss Made commitment doesn't stop at design. It extends to every MILOO shop across Switzerland: a local team, personalized support, and nearby after-sales service — because a Swiss bike deserves a Swiss service.
MILOO Geneva
Located in the heart of Geneva's old town, the MILOO Geneva shop is our historic showcase. You'll discover the full range, try our flagship models, and benefit from expert guidance. Ideal for residents of the city center, Champel, Eaux-Vives, or the Geneva left bank.
MILOO Acacias
Our Acacias shop covers the entire Geneva left bank: perfect if you live in Carouge, Champel, Plainpalais, Lancy, or La Praille. A central hub for all riders across the southern part of the city.
MILOO Quartier de l'Etang – Vernier
On the Geneva right bank, the MILOO Vernier shop is your anchor point for Meyrin, Grand-Saconnex, Le Lignon, Onex, and the wider canton. A strategic location in the new Quartier de l'Etang.
MILOO Versoix
The newest addition to the network, the MILOO Versoix shop covers the entire Côte region: Coppet, Bellevue, Nyon, Céligny, and Genthod. The perfect spot for Right Bank residents who want to try a MILOO bike close to home.
MILOO Lausanne
Located on Rue de la Madeleine in the heart of Lausanne, the MILOO Lausanne shop covers the canton of Vaud: Renens, Pully, Prilly, Crissier, Ecublens, Chavannes, Morges. A strong Vaud presence for a Geneva-born brand that rides across all of French-speaking Switzerland.
MILOO Gland
Between Geneva and Lausanne, the MILOO Gland shop is an ideal meeting point for the Nyon, Rolle, Morges, Aubonne, and Begnins region. A gateway to MILOO for all residents of the Côte vaudoise.
MILOO Zürich
Our MILOO Zürich shop covers the entire Zurich region: Oerlikon, Altstetten, Wiedikon, Dübendorf, Adliswil, Dietlikon, Wallisellen, and Kloten. Proof that Geneva know-how also wins hearts on the other side of the Röstigraben.
🚲 A Swiss bike, a Swiss community
Every MILOO riding through the streets of Geneva, Lausanne, Zürich, Bern, Basel, or Lugano is living proof that a Swiss Made electric bike can rival the world's biggest players, and outpace them.
Innovation rooted in the territory
Made in Switzerland, distributed across 7 shops in Switzerland, MILOO embodies a rare model: a brand that designs and produces where it sells. The result: maximum responsiveness, quality control at every stage, and a bike that looks like you.
A community growing every day
From the Vaud Riviera to the shores of Lake Geneva, from the Jura ridges to the Zurich hills: the MILOO community grows a little more every day. Every new rider is a vote of confidence for soft mobility Made in Switzerland.
🙏 Thank you, Switzerland
Thank you, Switzerland. Thank you to all those who ride with us. And thank you to this community that grows a little more every day.
Happy National Day to all. 🇨🇭
About MILOO
MILOO is the leading electric bike brand in Switzerland. Based in Geneva, the brand designs and assembles its bikes in Switzerland and distributes them through its own network of 7 shops: Geneva, Acacias, Vernier, Versoix, Lausanne, Gland, and Zürich.
Every model, from city bikes to full-suspension E-MTBs, is engineered to meet the specific demands of Swiss terrain: hilly roads, varied weather conditions, mixed city-nature use.
Beyond sales, MILOO supports its customers throughout the entire lifespan of their bike, test rides, expert advice, delivery, leasing, and local after-sales service in every shop.
